Country: United States / Industry: Information Technology / Technology: WordPress / Year: 2020
Wavesoft provides staff augmentation, direct hire recruiting, workforce programs, and outsourced solutions with global industry expertise in energy/utility, healthcare services, insurance, communications, and financial services.
Old Outdated Site
The client hired a company to update their website (It was on Wix), which was several years old. The website had become dated, both in terms of the design used and the content. They wanted to update our image by presenting a fresh, modern aesthetic.
Since it was a significant change for them, they wanted to make sure we had a plan for our new direction before committing to a development partner.
Pain - Agitate - Solution
Pain: Ironing out all the details before starting development is crucial. There are a lot of complex moving parts—business needs, business goals, technology limitations, design preferences, etc. If one of these things changes, it’s more time and money to change something else.
Agitate: Gnosys Digital helped us avoid that problem. They are a WordPress development partner with experience building sites from the ground up. Their extensive understanding of WordPress and their familiarity with the platform brought all the necessary pieces together for our site, resulting in a more accurate scope prior to kickoff.
Solution: We wrote up a document outlining everything that needed to be done, what needed to be in place from them and from us and gave them an idea of how we wanted things to look. Gnosys Digital was approachable and receptive during our conversations as we worked through who would do what and when.
Once we were all on the same page with where we were going with our new design, they started work on the project, working with both me and my designer back and forth until we were satisfied with where things stood before turning the project over to the developers. After passing QA, they launched the site onto our live server so we could see how things
- CMS: WordPress
- Theme: WP Astra
- Builder: Elementor
- SEO: Yoast
- Caching: NgniX Reverse Cache
- Security: WordFence + Mod Security
- E-Mail Marketing: MailChimp
- Hosting: TDWS Business Hosting
How we improved their business
We helped to increase their visibility online by creating a user-friendly website. The previous site was on the Wix platform and very slow to load. We wanted to redesign the site in a way that would make it easy for visitors to find what they’re looking for without having to search for hours for the relevant info.
We redesigned the site with fresh content along with high-quality images. The result is a fast page loading speed, memorable branded design, easy navigation, and photos that are great at eliciting trust-building emotions for the company name.
- Load Speed
- Better Security
- Higher Conversion Rates